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Actions for the public

Do you want to use the German Diversity Day to discuss diversity issues with a wider audience or present your own measures to interested parties, potential employees, customers or business and cooperation partners?

We have collected ideas for possible public campaigns for you below. Click through the sections to find specific examples with descriptions and information on campaigns that have already been successfully implemented in recent years:

Hands-on activities

Event

Also think about effective communication to generate as much attention as possible for your campaign. Use existing communication platforms such as your newsletter, your networks and your social media channels or use our communication kit for new ways of communicating. Involve your communications departments or press representatives.

Hands-on activities

Diversity lives when everyone joins in! Develop an action with your staff or interested parties to learn more about diversity and exchange ideas.

Images of diversity

Photograph your employees in their personal surroundings – at the football club, when hiking, when playing music or at their volunteer job – but wearing their work clothing. The photos show that diversity and community spirit are not contradictory. You can publish the results on your website, exhibit them or send them out in the newsletter.

Effort: medium /// team size: 1–3 (small) /// time period: once

Actions: Verkehrsbetriebe Hamburg-Holstein GmbH

With athletics for diversity

Organise a sport event in which both employees and customers, acquaintances and family members can take part. A message for the event is recommended such as, for instance, the motto “Being together without prejudice”. In addition, you can inform about diversity management and measures your organisation is carrying out. Photos and reports on your action are suited to looking at the topic in more depth.

Effort: medium /// team size: 7–x (large) /// time period: once

Actions: Deutsche Tennisschule Leibbrand Reutlingen, LSVD, Lebenshilfe Braunschweig gGmbH

Events

Celebrate diversity with an event! Employees and guests exchange experiences and can inform themselves in a relaxed atmosphere.

Diversity festival

Celebrate diversity with a varied programme! At the diversity festival offer a variety of dishes, inform about diversity topics or invite participants to hands-on actions. An international music programme or an inclusive dance programme can round off the festival. You might organise the festival as a company event, or else as a public celebration.

Effort: high /// team size: 7–x (large) /// time period: once

Action: Charité Berlin

Breaking the fast

Invite your employees and interested parties to jointly break the fast! Plan the breaking of the fast and other activities jointly with employees who regard themselves as belonging to the respective religion. The beginning of Ramadan can also be the start to a “Week of religious diversity” during which a different religion is presented each day.

Effort: medium /// team size: 4–6 (mid-sized) /// time period: once

Actions: GIZ e. V., IQ Landesnetzwerk Rheinland-Pfalz & Deutsch-Türkische Akademie für Wissenschaft, Wirtschaft und interkulturelle Arbeit

Open house day

Hold an open house day with the focus on diversity on German Diversity Day. Show interested parties the significance that diversity and diversity management have in your organisation. The possibilities include, for instance, information booths, films, talks, a buffet and much more.

Effort: high /// team size: 7–x (large) /// time period: once

Actions: Allianz, Die Unternehmensentwickler, Stadt Kassel, MAHLE International GmbH, Lieblang Dienstleistungsgruppe Management GmbH, Magistrat der Stadt Maintal, Tierärztliche Praxis für Kleintiere Scharnhorst GmbH, Boehringer Ingelheim Deutschland